metadata: {"signature": "0x3a7ebcd369acc7af9bae8756524679f179eca7a7df3736d530b8e969e8398e652e1d1cc733fff18664a5d2291d0844c3d2d1193d5637576d98a7d9e054cfc0281c", "application": {"round": "0x6142eedc06d80f3b362ce43b4ac52fad679dc850", "answers": [{"type": "email", "hidden": true, "question": "Email Address", "questionId": 0, "encryptedAnswer": {"ciphertext": "BJVSOaY49E1VzLfe3cd6VxLgMF0M0dp9v0k/daqDLpCrnXii2ukbNRUPxREqBCpR", "encryptedSymmetricKey": "64708e6c4004123d2e7afcd6f4571ad097a25b7e579b341e477ad8d13ac821513c10821d3bdac84c4c20e606c4b630170e1af0fc862ce0df4514ed9783d0e71db52b444fdfee8393938b0b2eae7b4b39e68801c5cc72c665f80df23a7e1f76a1fcf702f37014ef1054c27359293f1ad3cabb21987d0ef38a8a9efa6060373c9600000000000000209f507c37b85c9ded89d0ff307af4e66fba82e0de29ef42763aa66a3312524f3978962e0edc2820c7c0dc7c42342f89b0"}}, {"type": "paragraph", "answer": "Full Proposal:\nhttps://rabbithole-gg.notion.site/Uniswap-Arbitrum-Grant-Proposal-88919f8700ac4a1cb5b20cb2129f00e1\n\n## **About RabbitHole / Quest Protocol**\n\n- **Quest Protocol** is the most efficient way for anyone to target, acquire, and engage onchain users with token rewards\n- **Quest Terminal** is a no-code tool used to deploy quests to the **Quest Protocol**, **RabbitHole** aggregates all quests from the **Quest Protocol**\n\n## Grant Information\n\n**Requested Grant Size**: $100k ARB\n\nThe grant of $100k ARB will be entirely distributed through Quest Protocol to users as rewards for completing onchain quests across the Uniswap ecosystem.\n\n## Goals and Execution\n\n| Objective | Description | KPI |\n| --- | --- | --- |\n| Objective\u00a0#1 | Drive new users to Uniswap on Arbitrum and create sustainable ecosystem growth. We\u2019ll use allowlist targeting functionality such as whitelist/blacklist to accomplish this objective. | 7,500 new wallets |\n| Objective\u00a0#2 | Drive incremental usage to Uniswap on Arbitrum by engaging existing users and reactivating dormant ones. | 27,500 monthly unique wallets, 8,500 re-engaged wallets, 85,000 transactions driven to Uniswap on Arbitrum |\n| Objective\u00a0#3 | Provide the Arbitrum a detailed CPA (cost per action) & fees generated for each quest as well as the overall program to measure efficacy of the effort. | - Dune Dashboard |\n\n**Key Performance Indicators (KPIs)**:\n\n|  | Phase 1 (Experiment) | Phase 2 (Iterate) | Phase 3 (Scale) |  |\n| --- | --- | --- | --- | --- |\n| KPI | Month 1 | Month 2 | Month 3 | Grant Totals |\n| USD Distributed | $20,000 | $30,000 | $50,000 | $100,000 |\n| MAUs | 5,400 | 8,350 | 13,750 | 27,500 |\n| Quest Completes | 17,000 | 25,500 | 42,500 | 85,000 |\n| New Wallets | 1,500 | 2,250 | 3,750 | 7,500 |\n| Avg CPA | $1.18 | $1.18 | $1.18 | $1.18 |\n\nWe will deploy quests to the Quest Protocol with a main goal of growing the Arbitrum/Uniswap user base.\n", "hidden": false, "question": "Application detail", "questionId": 1}, {"type": "number", "answer": "100000", "hidden": true, "question": "Amount requested (in $)", "questionId": 2}, {"type": "dropdown", "answer": "ARB", "hidden": true, "question": "Payout token", "questionId": 3}, {"type": "short-answer", "answer": "See proposal: https://rabbithole-gg.notion.site/Uniswap-Arbitrum-Grant-Proposal-88919f8700ac4a1cb5b20cb2129f00e1", "hidden": true, "question": "How do you account for this fund request?", "questionId": 4}, {"type": "paragraph", "answer": "The grant of $100k ARB will be entirely distributed through Quest Protocol to users as rewards for completing onchain quests across the Uniswap ecosystem.", "hidden": false, "question": "How will you use these funds? Please make a detailed plan for expenditures.", "questionId": 5}, {"type": "dropdown", "answer": "Open Contribution", "hidden": false, "question": "Which RFP is this project covering? ", "questionId": 6}, {"type": "short-answer", "answer": "Support user acquisition / engagement growth", "hidden": false, "question": "How do you think this project fits in with Uniswap?", "questionId": 7}, {"type": "paragraph", "answer": "Support user acquisition / engagement growth", "hidden": false, "question": "What benefits will this project bring to Uniswap in the Arbitrum ecosystem?", "questionId": 8}, {"type": "short-answer", "answer": "Yes", "hidden": true, "question": "Has this project undergone a security audit? If not, are you planning to undergo it?", "questionId": 9}, {"type": "short-answer", "answer": "https://github.com/rabbitholegg", "hidden": false, "question": "Is this project open-source? (If yes, share the repository link).", "questionId": 10}, {"type": "paragraph", "answer": "Everything is already live and deployed on Arbitrum", "hidden": true, "question": "What is the workflow chosen for this project? (You can mention development practices, tools, programming languages, etc.)", "questionId": 11}, {"type": "short-answer", "answer": "https://rabbithole.gg/quests", "hidden": true, "question": "Does this project have a demo? If yes, share a public link.", "questionId": 12}, {"type": "short-answer", "answer": "Uniswap / Arbitrum users", "hidden": true, "question": "What is the target audience for this project? (Mention if there is a market launch plan).", "questionId": 13}, {"type": "paragraph", "answer": "Brian Flynn (Founder & CEO) - early hire at OpenSea and Dapper Labs.\nJamie Lottering - Technical Lead, previously Coinbase\nMarch Mairin, Platform Lead, previously Uniswap\nPloy Temiyasathit - Data Lead, previously Meta\nJulien Boedec - Ecosystem and Growth, previously Optimism", "hidden": false, "question": "Who are the members of the team?", "questionId": 14}, {"type": "paragraph", "answer": "Brian Flynn (Founder & CEO) - early hire at OpenSea and Dapper Labs.\nJamie Lottering - Technical Lead, previously Coinbase\nMarch Mairin, Platform Lead, previously Uniswap\nPloy Temiyasathit - Data Lead, previously Meta\nJulien Boedec - Ecosystem and Growth, previously Optimism", "hidden": true, "question": "Describe team members' experience and current roles for this project.", "questionId": 15}, {"type": "paragraph", "answer": "We will deploy the funds over 3 months. See full proposal here:\nhttps://rabbithole-gg.notion.site/Uniswap-Arbitrum-Grant-Proposal-88919f8700ac4a1cb5b20cb2129f00e1", "hidden": false, "question": "What are the Project Milestones? (Be very specific and write a roadmap highlighting critical deliverables of the project; mention how you will ensure to supervise and track them).", "questionId": 16}, {"type": "paragraph", "answer": "We will deploy the funds over 3 months. See full proposal here:\nhttps://rabbithole-gg.notion.site/Uniswap-Arbitrum-Grant-Proposal-88919f8700ac4a1cb5b20cb2129f00e1", "hidden": false, "question": "How do you plan to reach these milestones? (Explain the project feasibility).", "questionId": 17}, {"type": "multiple-choice", "answer": "Yes", "hidden": true, "question": "Has this project already been funded by other Grant Programs?", "questionId": 18}, {"type": "checkbox", "answer": ["I confirm."], "hidden": true, "question": "I confirm that I have read the Code of Conduct and that I have filled out this form correctly and truthfully.", "questionId": 19}, {"type": "checkbox", "answer": ["I understand."], "hidden": true, "question": "I understand that I will be required to provide KYC information by the UAGP team in case my application is accepted.", "questionId": 20}, {"type": "short-answer", "answer": "Twitter", "hidden": true, "question": "How did you find out about UAGP?", "questionId": 21}, {"type": "paragraph", "answer": "/", "hidden": true, "question": "Additional information", "questionId": 22}, {"type": "short-answer", "answer": "/", "hidden": true, "question": "Special requests", "questionId": 23}], "project": {"id": "42161:0x73AB205af1476Dc22104A6B8b3d4c273B58C6E27:354", "title": "RabbitHole", "logoImg": "bafkreiezhexlt5znjqf23b3adnai7cx4nr54jlvc6hzijgshkh37w2gize", "metaPtr": {"pointer": "bafkreigmqjxrprrtzrwbiutuibr7u34b5euf5ua2tnsa7tacty5vzyjeh4", "protocol": "1"}, "website": "https://rabbithole.gg/quests", "bannerImg": "bafkreie72nihdejcadgvjsnzlisx2tye6cu5nyjktzvo3slloj74ay2emm", "createdAt": 1701210232216, "userGithub": "rabbitholegg", "credentials": {}, "description": "- **Quest Protocol** is the most efficient way for anyone to target, acquire, and engage onchain users with token rewards\n- **Quest Terminal** is a no-code tool used to deploy quests to the **Quest Protocol**, **RabbitHole** aggregates all quests from the **Quest Protocol**", "lastUpdated": 0, "projectTwitter": "rabbithole_gg"}, "recipient": "0xE54146EA0d40eC338339C4f784FBB4CE44322e92"}}