metadata: {"signature": "0x870df60ebbfd2813cfbfd3c128289fb8ca2d404b3d8912db3fe5caf906136a617a9cb2e4f950d196b800980c85b3699311caecc14758226eda0a8cc15e7a4aff1c", "application": {"round": "0xb91b59c91b09d127d269e53019f2420e8c2c7ce7", "answers": [{"type": "email", "hidden": true, "question": "Email Address", "questionId": 0, "encryptedAnswer": {"ciphertext": "gEyjV4092u/IkCOJPZ64fsufXgxdnK8cHGMDIwSlQe+u/RD4S6O05+LLV5m7Hn57", "encryptedSymmetricKey": "87e50e55c732b11f33b60f2f0fad3bf5244c0975cb81bbf3c6d88143cd9768bee4f6c7b4c1d1d4cfd3bed97381d85705cc74b3e4a4fcd21f788f73ecf221d32bb3457b368a39fe50377d7f68ba10766b90f4c32a6f17b7edb657f53d5220c1987eeb0c2c00bbff890799e42d2372a63f72a0a4176090f530010b19cad8e1f10000000000000000205d5b4d85f5371b11b8c86241b10a0eb9b361d80a69fa82b42439b1d316088aacd901b30007a0e146006700767b0ea1a1"}}, {"type": "short-answer", "answer": "mukul601", "hidden": true, "question": "Telegram Handle", "questionId": 1}, {"type": "short-answer", "answer": "https://github.com/AdToken-2024/adtoken-dapp", "hidden": true, "question": "Project GitHub Repo", "questionId": 2}, {"type": "short-answer", "answer": "https://x.com/ad_token_?t=_f-9rVnRvobv5XRpsgtEQw&s=09", "hidden": true, "question": "Link to your Public Group Chat", "questionId": 3}, {"type": "short-answer", "answer": "No ", "hidden": true, "question": "Have you participated in a previous Gitcoin Grants Round? If so, please name the rounds or link the builder profile associated with previous rounds.", "questionId": 4}, {"type": "paragraph", "answer": "AdToken significantly contributes to the growth of the Open Source Software (OSS) ecosystem by providing a decentralized, peer-to-peer advertising platform that fosters collaboration among developers, advertisers, influencers, and publishers. By leveraging open-source principles, we enable seamless integrations and improvements within the Web3 advertising landscape.\n\n**Key Contributions:**\n- **Integration with Open Source dApps**: Our AdSense solution allows developers of open-source dApps to easily embed advertising capabilities. By providing accessible APIs and documentation, we empower developers to monetize their applications while maintaining user engagement.\n- **Community-Driven Development**: We actively encourage contributions from the OSS community by making our codebase open for collaboration. This approach allows developers to contribute features, fix bugs, and enhance the platform, thereby fostering a culture of innovation and shared growth.\n- **Promoting Transparency and Trust**: By utilizing blockchain technology, AdToken ensures that all advertising interactions are transparent and verifiable, aligning with OSS principles of openness and accountability. This transparency encourages wider adoption of our platform among developers and users.", "hidden": true, "question": "How does your project contribute to the growth of the OSS ecosystem? Please provide specific examples of how your application enhances or expands the current ecosystem.", "questionId": 5}, {"type": "paragraph", "answer": "AdToken presents several innovative features and use cases that differentiate it from traditional advertising platforms:\n\n**Features:**\n- **Real-Time, Gas-Free Payments**: Advertisers and publishers receive immediate compensation for every payable event without the burden of transaction fees, enhancing cash flow and satisfaction.\n- **Dynamic Pricing Model**: Our algorithm-driven pricing allows advertisers to optimize their ad spend based on performance metrics, ensuring maximum ROI and more effective targeting.\n- **AdSense Integration for dApps**: Developers can integrate our AdSense solution into their dApps easily, allowing for the placement of ads based on user interactions and behaviors, similar to traditional digital ad platforms.\n\n**Use Cases:**\n- **Influencer Marketing**: Influencers can create campaigns directly through our platform, targeting specific audiences with personalized ad content.\n- **Publisher Monetization**: Websites and applications can embed our ad tags, earning revenue based on user interactions with ads, making monetization accessible for smaller projects.\n- **Cross-Platform Compatibility**: Our iframe solution enables dApps to display ads seamlessly, facilitating engagement across various blockchain ecosystems.\n\n**Differentiation**:\nAdToken stands out by providing a truly decentralized and trustless advertising environment. Unlike traditional ad networks that rely on centralized control, our platform empowers users to connect directly, enhancing both transparency and engagement.\n", "hidden": true, "question": "What features or use cases does your dApp/App present? How is it differentiated?", "questionId": 6}, {"type": "paragraph", "answer": "**Plans for Further Development**:\n- **Multi-Chain Expansion**: We aim to extend AdToken\u2019s functionalities beyond the Arbitrum chain to integrate with other blockchain ecosystems. This expansion will facilitate a broader user base and enhance interoperability.\n- **Enhanced Ad Formats and Targeting Options**: We plan to develop additional ad formats and advanced targeting capabilities, enabling advertisers to reach their audiences more effectively.\n- **Community Engagement and Feedback**: We will implement a structured feedback mechanism to continuously improve our platform based on user and developer insights.\n\n**Use of Grant Funds**:\n- **Development Resources (50%)**: Allocate funds for hiring additional developers to expedite the integration of multi-chain capabilities and enhance our AdSense solution.\n- **Marketing and Outreach (30%)**: Utilize funds for targeted marketing campaigns to onboard developers and users, promoting the benefits of our platform and increasing awareness within the OSS community.\n- **Security and Compliance Audits (20%)**: Invest in security audits to ensure the integrity and reliability of our platform, maintaining user trust and compliance with industry standards.\n", "hidden": true, "question": "What are your plans for further development, and how will the grant funds be used to achieve these goals?", "questionId": 7}, {"type": "paragraph", "hidden": true, "question": "For any project deploying smart contracts on blockchain networks, please list all your deployer addresses and their corresponding blockchain networks. Use this format for each entry: [deployer_address], [chain_id]\u2014for example, 0x123abc..., 42161 (This represents a deployer address on the Arbitrum network). Please include a separate line for each unique deployer address and blockchain combination.", "questionId": 8}], "project": {"id": "0xa070aa378a15747ee02e8c5da8fdc3c0c212e9174ee0b8f2b09bd66497289041", "title": "AdToken", "logoImg": "bafkreibhpa3w6gqpqafnkhi3m3whkc3bkq5ikejoiwzfehr5d6mz6ead7y", "metaPtr": {"pointer": "bafkreib76f4znudfihplap5ea53sz4tu2vas5wtfxbliqcdirfxg632z44", "protocol": "undefined"}, "website": "https://adtoken.co", "bannerImg": "bafkreias6gcc3my44g6dp4iei6757kiyrocl5qomq2ehljtdd2xktekvim", "createdAt": 1730240054378, "userGithub": "Mukul-AdToken", "credentials": {"github": {"type": ["VerifiableCredential"], "proof": {"jws": "eyJhbGciOiJFZERTQSIsImNyaXQiOlsiYjY0Il0sImI2NCI6ZmFsc2V9..dZE9UQHZo-BWkjlarQT8qR5fZX5h-4FCbtEseNA93dwiTeD5YROSjqDyfSBrfbLCcwBYX0V_Gv2QsGRwcVyiAQ", "type": "Ed25519Signature2018", "created": "2024-10-29T22:17:57.470Z", "proofPurpose": "assertionMethod", "verificationMethod": "did:key:z6MkghvGHLobLEdj1bgRLhS4LPGJAvbMA1tn2zcRyqmYU5LC#z6MkghvGHLobLEdj1bgRLhS4LPGJAvbMA1tn2zcRyqmYU5LC"}, "issuer": "did:key:z6MkghvGHLobLEdj1bgRLhS4LPGJAvbMA1tn2zcRyqmYU5LC", "@context": ["https://www.w3.org/2018/credentials/v1"], "issuanceDate": "2024-10-29T22:17:57.470Z", "expirationDate": "2025-01-27T22:17:57.470Z", "credentialSubject": {"id": "did:pkh:eip155:1:0x67b85409d1AA497991E3beA28b5c984400F237eC", "hash": "v0.0.0:RWBypIl/ZSVhmuygIKJyZ+rTy4BN39gCsN3KX6bD5aw=", "@context": [{"hash": "https://schema.org/Text", "provider": "https://schema.org/Text"}], "provider": "ClearTextGithubOrg#AdToken-2024#176953894"}}, "twitter": {"type": ["VerifiableCredential"], "proof": {"jws": "eyJhbGciOiJFZERTQSIsImNyaXQiOlsiYjY0Il0sImI2NCI6ZmFsc2V9..tu5QLu6P-KvXrY8GeeDoqnnmY4ENzUNIpKW0cbuvDRRM9cQj_ZBsB6qx4xc8a4R4JXD3-5HkN1VVp7Zcp7eiBA", "type": "Ed25519Signature2018", "created": "2024-10-29T22:14:57.094Z", "proofPurpose": "assertionMethod", "verificationMethod": "did:key:z6MkghvGHLobLEdj1bgRLhS4LPGJAvbMA1tn2zcRyqmYU5LC#z6MkghvGHLobLEdj1bgRLhS4LPGJAvbMA1tn2zcRyqmYU5LC"}, "issuer": "did:key:z6MkghvGHLobLEdj1bgRLhS4LPGJAvbMA1tn2zcRyqmYU5LC", "@context": ["https://www.w3.org/2018/credentials/v1"], "issuanceDate": "2024-10-29T22:14:57.094Z", "expirationDate": "2025-01-27T22:14:57.094Z", "credentialSubject": {"id": "did:pkh:eip155:1:0x67b85409d1AA497991E3beA28b5c984400F237eC", "hash": "v0.0.0:PDYK+1uNwdfc0kB6+UwvFm7spJu074EXILwk4wH6o50=", "@context": [{"hash": "https://schema.org/Text", "provider": "https://schema.org/Text"}], "provider": "ClearTextTwitter#ad_token_"}}}, "description": "**AdToken: A Next-Gen Peer-to-Peer Advertisement Network**\n\n**Overview**\nAdToken is an innovative peer-to-peer advertisement network that revolutionizes the way businesses connect with global influencers and publishers. Built on the Arbitrum chain, we are dedicated to expanding our multi-chain capabilities, ensuring seamless integrations and enhanced functionality across various blockchain platforms.\n\n**Meet the Team**\n- **Mukul Israni, Founder & CEO**: Leading the product and business side, Mukul has extensive experience in building ground-up products in Web3, B2B SaaS, and social domains.\n- **Tarun Khurana, Co-Founder & CTO**: A seasoned solution architect and blockchain specialist with over a decade of industry experience, Tarun drives our technical vision.\n\n**Current Development**\nAdToken is currently in its internal beta phase, where we are actively updating and refining our codebase. You can explore our platform through our mainnet environment: [AdToken Mainnet](https://www.adtoken.co/), or check out our testnet environment featuring our beta AdSense solution: [AdToken Testnet](https://adtoken.walrus.site/#/affiliator/demo). Here, you\u2019ll find our ads board showcasing various ad sizes and formats in action.\n\n**How AdToken Works**\n- **For Advertisers**: Businesses can create ad campaigns tailored to their marketing and growth needs, setting specific rates for impressions, clicks, video views, interactions, and more. Our platform allows for real-time payments for each payable event, ensuring that advertisers see immediate value for their investments.\n  \n- **For Influencers and Publishers**: Advertisements can be promoted by influencers through our dedicated portal or distributed to publishers via our AdSense solution. This integration allows websites, apps, and extensions to embed our ad tags and earn revenue based on the traffic they generate from every payable event.\n\n**Key Features**\n- **Dynamic Multi-Chain Strategy**: While we are currently on Arbitrum, we are working diligently to extend our services across multiple blockchains, providing users with a wider reach and diverse options for their advertising campaigns.\n- **AdSense Solution**: This flagship product allows projects and decentralized applications (dApps) to integrate our HTML tags easily, facilitating ad placements and running relevant ads akin to Google Ads.\n- **Real-Time, Gas-Free Payments**: Our platform leverages blockchain technology to provide instant compensation for influencers and publishers, eliminating delays and reducing fees associated with traditional advertising methods.\n\n**Community and Ecosystem Growth**\nAs we build in stealth mode, our focus is on onboarding both publishers and advertisers. We aim to empower SUI dApps and games by integrating our iframe solutions, enabling them to monetize their high-value web3 traffic while simultaneously growing their user base.\n\n**Future Directions**\nIn addition to our current offerings, we are inspired by the Blinks concept from Solana's Dialect. Our goal is to develop our own Blinks solution for SUI, which will feed into our AdSense solution, making on-chain interactions more accessible and efficient for users.\n\n**Conclusion**\nAdToken is not just an advertisement network; it\u2019s a platform designed for the future of decentralized advertising. With our focus on multi-chain integration, innovative ad solutions, and a commitment to enhancing user experiences, we are poised to redefine how advertising works in the blockchain ecosystem.", "lastUpdated": 0, "projectGithub": "AdToken-2024", "projectTwitter": "ad_token_"}, "recipient": "0x67b85409d1AA497991E3beA28b5c984400F237eC"}}