metadata: {"signature": "0x8c462d7960bb857b476786dbab2024194615f3e6659f353cab972a4c0516b0fe6b3a0c3f775b41a73d97c169226d7557284dcca6ada6794b700ec806d0828f791b", "application": {"round": "0x523d76f39f6e6c7dd6a6707ed3b4490a386434a2", "answers": [{"type": "email", "hidden": true, "question": "Email Address", "questionId": 0, "encryptedAnswer": {"ciphertext": "Cn/4fkJwJE7v5PfO3PayQAnTDRsGl5gC76rdw17rJpY4i/rv1E9mUL/Tlay0lBrn", "encryptedSymmetricKey": "001af433e90a47a48d52813ba42a8dfaa5709d755e28317c200ddd535c0ac41819599737adab0e352afe4aaed7c305177e787f9ac18211c5267475fc8fe200c2fa458ff460565ea9acacc1452ded104f45334f96d7f47edb80a1b7fbc9a9ba984020210671032ba5afea0e7a42d2fd57bdd941205c8dc6402a046fc7896142340000000000000020d4674ec3451cea7e8c8ab0cb4be4d3635b758982599a94718233fa819a65ece33497ebb6c4d5a1647f986b43dee45ab5"}}, {"type": "multiple-choice", "answer": "Building - Deployment of RWAs", "hidden": false, "question": "Which of the following RWAIG funding categories does your project fall under? ", "questionId": 1}, {"type": "number", "answer": "30000", "hidden": false, "question": "Funding Request ($USD) ", "questionId": 2}, {"type": "paragraph", "answer": "Solving the Problem of Inefficient Customer Loyalty Programs\nPointland aims to address the inefficiencies and limitations of traditional customer loyalty programs by leveraging the power of Real World Assets (RWAs) and blockchain technology.\n\n## Pointland Solves:\n\n\u25a0 Limited Reward Value: \nTraditional points often have little intrinsic value and are restricted to a specific brand or program.\n\n\u25a0 Lack of Transparency: \nPoints accrual and redemption processes can be opaque, leading to customer dissatisfaction.\n\n\u25a0 Inefficient Program Management: \nManaging large-scale loyalty programs can be complex and costly for brands.\nLow Liquidity: Points typically have no secondary market, limiting their utility.", "hidden": false, "question": "What problem is your project solving in the RWA space?", "questionId": 3}, {"type": "paragraph", "answer": "ointland turns customer loyalty points into valuable digital assets on Arbitrum. We solve problems like low point value, lack of transparency, and limited use by making points tradable and giving them real-world worth. This brings new users and economic activity to the Arbitrum ecosystem.", "hidden": false, "question": "Explain how your project is different from others and will bring value to the RWA ecosystem on Arbitrum. ", "questionId": 4}, {"type": "paragraph", "answer": "Development Stage: Smart contract is complete and operational. Currently focused on UI/UX development for user interface and experience.", "hidden": true, "question": "[Answer this if you have chosen Building - Deployment of RWAs, otherwise type N/A] What stage of development is your project currently in?", "questionId": 5}, {"type": "paragraph", "answer": "**Potential User Base: **\nAny project on Arbitrum dealing with tokenized assets, especially those related to loyalty programs, rewards, or consumer behavior, could benefit from Pointland's analytics. This includes a wide range of projects such as DeFi platforms, gaming platforms, e-commerce platforms, and loyalty program providers.\n\n**Market Size:**\n Given the growing interest in loyalty programs and the potential for RWA-based solutions, there's a substantial market opportunity.", "hidden": true, "question": "[Answer this if you have chosen Building - Strengthening Analytics, otherwise type N/A] How many Arbitrum users or projects (rough estimate) would benefit from the analytics you are providing?", "questionId": 6}, {"type": "paragraph", "answer": "N/A", "hidden": true, "question": "[Answer this if you have chosen Building - RWA Token Standards, otherwise type N/A] How will the standard make it smoother to deploy RWAs onto Arbitrum?", "questionId": 7}, {"type": "paragraph", "answer": "N/A", "hidden": true, "question": "[Answer this if you have chosen Research, otherwise type N/A] Describe how your research will lead to reduced costs for projects aiming to deploy RWAs on Arbitrum.", "questionId": 8}, {"type": "paragraph", "answer": "N/A", "hidden": true, "question": "[Answer this if you have chosen Awareness, otherwise type N/A] Describe your awareness content piece and outline its structure in detail.", "questionId": 9}, {"type": "short-answer", "answer": "Target Audience: Brands seeking better loyalty programs, developers building on Arbitrum.", "hidden": true, "question": "What is the target audience for this project? ", "questionId": 10}, {"type": "paragraph", "answer": "Alex - CEO at Aratta Labs\nAmir - full-stack web3 developer", "hidden": true, "question": "What are the roles and experiences of project team members?", "questionId": 11}, {"type": "paragraph", "answer": "0", "hidden": true, "question": "How much funding has your project raised already?", "questionId": 12}, {"type": "short-answer", "answer": "N/A", "hidden": true, "question": "Is this project already funded by other grant programs? If funded by any Arbitrum-related programs, please specify.", "questionId": 13}], "project": {"id": "0x5cb92b78994ba3d9ab897f6fc1c476f2dc259f67c840f024fe5fe72d1bb7526b", "title": "Pointland", "logoImg": "bafkreifrribrkwwqzz6eevvbfo2op7c7rut6azdyepza4m7hnadl7npb2y", "metaPtr": {"pointer": "bafkreieyuyc4tekjhatkzyecyh4azn67hn32z46emyesqwx7b3yeryu73u", "protocol": "undefined"}, "website": "https://pointland-arattalabs.vercel.app", "bannerImg": "bafkreiar6wnsr2zp5vml7dqyoq4fqpxaeyhyhexqingvabhcpljwssr4vu", "createdAt": 1723160756373, "userGithub": "web3senior", "credentials": {"twitter": {"type": ["VerifiableCredential"], "proof": {"jws": "eyJhbGciOiJFZERTQSIsImNyaXQiOlsiYjY0Il0sImI2NCI6ZmFsc2V9..ARc8rG17dJ0pcw7sAry26GNe2pxmKSopxRwgqV0dRB5qeAnRSED1U8vrAGVjZiNcoL-wgjvqO1-UyrOz-qXeAg", "type": "Ed25519Signature2018", "created": "2024-08-08T23:45:39.726Z", "proofPurpose": "assertionMethod", "verificationMethod": "did:key:z6MkghvGHLobLEdj1bgRLhS4LPGJAvbMA1tn2zcRyqmYU5LC#z6MkghvGHLobLEdj1bgRLhS4LPGJAvbMA1tn2zcRyqmYU5LC"}, "issuer": "did:key:z6MkghvGHLobLEdj1bgRLhS4LPGJAvbMA1tn2zcRyqmYU5LC", "@context": ["https://www.w3.org/2018/credentials/v1"], "issuanceDate": "2024-08-08T23:45:39.726Z", "expirationDate": "2024-11-06T23:45:39.726Z", "credentialSubject": {"id": "did:pkh:eip155:1:0x20e229667Cec8A0e9D3C6Fb89693B2a44ec2C50e", "hash": "v0.0.0:DDIW523fmVKUiRa4cc3imeE4GGS/woG70RmPbDgdTr8=", "@context": [{"hash": "https://schema.org/Text", "provider": "https://schema.org/Text"}], "provider": "ClearTextTwitter#atenyun"}}}, "description": "Pointland is a customer hub CRM platform built on the Arbitrum network, which leverages the power of Real World Assets (RWAs) to revolutionize customer loyalty programs. Essentially, it's a platform where brands can effectively manage their customer relationships and reward loyal customers with points that hold real-world value.\n\n\nKey Features and Benefits\nBased on the provided information, we can infer some potential key features and benefits of Pointland:\n\nCustomer Relationship Management (CRM): As a CRM, it likely offers tools for managing customer data, interactions, and preferences.\nLoyalty Program Management: It enables brands to create, manage, and track loyalty programs.\nPoint Issuance and Redemption: Brands can easily issue points to customers based on various criteria (purchases, referrals, etc.) and customers can redeem these points for products, services, or discounts.\nRWA Integration: The platform likely tokenizes points as RWAs, giving them real-world value and potentially enabling secondary market trading.\nArbitrum-Based: By being on the Arbitrum network, it benefits from faster transaction speeds and lower fees compared to Ethereum.", "lastUpdated": 0, "projectTwitter": "atenyun"}, "recipient": "0x20e229667Cec8A0e9D3C6Fb89693B2a44ec2C50e"}}