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Currently operating on the SUI blockchain, we are stealthily working towards expanding our platform to support Polygon and a multi-chain protocol. Our goal is to empower businesses to grow and engage users through custom on-chain advertising campaigns while maximizing ROI and operational efficiency.\n\n   **Core Problems**  \n   - **High Costs and Inefficient Targeting:** Advertisers often face exorbitant costs and poor targeting capabilities, leading to wasted budgets and decreased return on investment (ROI).\n   - **Delayed Payments and One-Sided Revenue Sharing:** Influencers and publishers frequently endure delayed payments and inequitable revenue sharing, diminishing their motivation and engagement.\n   - **Lack of Decentralized Solutions:** The absence of decentralized platforms for advertisers to collaborate with global influencers and publishers limits campaign reach and effectiveness.\n\n   **Our Solution: Optimize Now**  \n   - **Cost-Effective Targeting:** AdToken employs enhanced objective-based targeting capabilities and peer-to-peer bidding, significantly reducing customer acquisition costs while increasing campaign effectiveness.\n   - **Instant, Gas-Free Payments:** Our platform facilitates real-time compensation for influencers and publishers, eliminating payment delays and transaction fees, which fosters a more engaged community.\n   - **Trustless Global Collaboration:** By leveraging blockchain technology, we create a secure and transparent system that enables seamless global partnerships, empowering both advertisers and creators.\n\n   **Product Features**  \n   - **Dynamic Ad Campaigns:** Businesses can launch versatile ad formats, including images, videos, and interactive content, tailored to their specific needs and audience preferences.\n   - **AdToken AdSense Solution:** Our innovative iframe solution allows publishers to embed smart ads on their sites, earning revenue based on impressions, clicks, and interactions. \n   - **Optimized Pricing Algorithm:** Our advanced pricing algorithm ensures that campaigns are competitively priced, maximizing ROI for advertisers and fair compensation for creators.\n\n   **Company Traction**  \n   - **Live with Traffic Campaigns:** Our MVP is live on the SUI mainnet, featuring over 15 active campaigns and more than 300 participating affiliates.\n   - **SUI Overflow Hackathon Winner:** We proudly won the Community Award in the SUI Overflow Hackathon.\n   - **Major Organic Affiliates Onboarding:** We\u2019ve experienced significant growth in affiliate participation as a result of our engaging platform.\n   - **MVP Launch:** Scheduled within one month, we aim to expand our user base rapidly.\n\n   **Revenue Model**  \n   - **Core Model:** We charge a flat 10% fee on campaign creation, with higher slabs available for customized campaigns tailored to specific needs.\n   - **Additional Revenue Streams:** \n     - Multi-Chain Token Launch: AdToken will serve as the default campaign currency across chains.\n     - Featured Campaigns & Advertisements: We will offer premium placement options for enhanced visibility.\n\n   **Our Team**  \n   - **Mukul Israni, Founder & CEO:** A product expert with extensive experience building ground-up products in Web3, B2B SaaS, and social domains.\nhttps://x.com/mukul_israni\n   - **Tarun Khurana, Co-Founder & CTO:** A solution architect and blockchain specialist with over 10 years in the industry, driving the technical vision of AdToken.\nhttps://x.com/khurana_tarun\n\n   **Roadmap**  \n   - **Traffic Campaigns:** Initial focus on traffic campaigns and impressions.\n   - **Display Campaigns:** Expansion into various display ad formats to diversify offerings.\n   - **X Campaigns:** Introduction of innovative campaign types to attract different advertisers.\n   - **Publisher & Influencer Onboarding:** Continued efforts to expand our network and enhance community engagement.\n   - **Affiliate Social Graph:** Development of social graphs for affiliates to optimize collaboration and performance.\n   - **Token Launch:** Multi-chain token introduction for default currency across platforms.\n   - **Sales Campaign:** Targeted initiatives to drive growth and market penetration.\n   - **Adding More Chain & Token Support:** Expanding blockchain and token integrations to enhance flexibility.\n   - **Contract Audits & Security:** Ongoing audits, security improvements, and bug bounties to ensure platform integrity.\n   - **Operational Pipeline Improvements:** Continuous enhancements to operational efficiency and user experience.\n\n   **Conclusion**  \n   AdToken is set to redefine the advertising landscape through its innovative, blockchain-based platform. By connecting businesses with global influencers and publishers, we enable dynamic, cost-effective advertising campaigns that are not only efficient but also empower creators. Join us as we embark on this exciting journey to transform advertising into a more transparent, equitable, and effective ecosystem!", "lastUpdated": 0, "projectGithub": "AdToken-2024", "projectTwitter": "ad_token_"}, "recipient": "0x67b85409d1AA497991E3beA28b5c984400F237eC"}}