metadata: {"type": "project", "title": "Bloom City - Longevity Media Pop-up in Los Angeles", "logoImg": "bafkreiehle6wqgx3ocei42saav7vkb6jxz62mqgexv7al77mugzaik5nei", "website": "https://jellyfishdao.org/bloom-city", "bannerImg": "bafkreihhsfjnqjgyajk3nzbcchd44a24r7cmia4sl6bkg2453ptsxaf3zm", "createdAt": 1721250466650, "credentials": {}, "description": "# Bloom City - JellyfishDAO Pop-Up Village\n\nBloom City is a pop-up village in LA that is bringing together longevity thought leaders, innovators, scientists, and entertainment creators to form a new society focused on catalyzing a longevity cultural revolution. By using positive entertainment and fostering organic, bottom-up collaboration, we aim to seed a movement that prioritizes extended and enhanced human life.\n\nInspired by Zuzalu's principles and leveraging this grant, our goal is to establish a permanent cultural space in Los Angeles, where longevity is integrated into daily life.\n\nWe will bring together 80-100 people from different skill sets and backgrounds to a massive shared space, with a single goal: create cinema to inspire humanity that an ageless world is desirable.\n\n\n## The Problem\n\n**(a) Negative portrayal of longevity in popular media:** Longevity and life-extension are often depicted negatively in popular media, particularly by Hollywood. Films and TV shows frequently portray efforts to extend life as dystopian or unnatural, leading to societal chaos and personal ruin. Examples include movies like \"In Time,\" where immortality leads to extreme social inequality, or \"The Island,\" which portrays life-extension through cloning as unethical and horrifying. These narratives reinforce fears and misconceptions about life-extension, overshadowing the potential benefits of longevity science.\n\n**(b) Influence of popular media on public perception:** Movies and other popular media have a profound power to shape public opinion and emotions. They can influence societal attitudes towards scientific advancements and ethical issues, often more powerfully than factual information. By consistently portraying longevity negatively, the media shapes a public narrative that life-extension is undesirable and fraught with peril. This pervasive negativity hinders the acceptance and support of longevity research, which could significantly improve quality of life and societal health.\n\n**(c) Lack of dialogue and collaboration between longevity and filmmaking communities:** Currently, there is a significant lack of ongoing dialogue between the longevity science community and the filmmaking industry. This disconnect prevents the development of positive, informed narratives that could shift public perception. A broad and continuing dialogue between these communities is essential to create content that accurately represents the benefits and ethical considerations of longevity. Such collaboration can harness the power of media to inspire and educate the public about the potential for extended, healthy life spans.\n\n## Solution\n\nJellyfishDAO has been building a development and production incubator for longevity-positive entertainment, with the goal of funding movies, documentaries, shows, and new media experiences.\n\nThis gathering will create be a physical instantiation , with an engaging environment where longevity science meets popular culture. Inspired by Zuzalu, our event will:\n\n-   **Facilitate knowledge sharing:** Host talks, panels, and workshops with experts in longevity science and entertainment.\n    \n-   **Promote healthy living:** Integrate health-focused group activities such as yoga, meditation, and nutrition workshops.\n    \n-   **Encourage collaboration:** Foster organic, bottom-up collaboration among participants through community open spaces and networking activities.\n    \n-   **Leverage positive entertainment:** Showcase films, books, and media that promote longevity and well-being, followed by discussions and panels.\n    \n-   **Sow the seeds for future creative endeavors:** By bringing together the longevity and filmmaking communities for an extended period of time, we will foster new relationships and spark ideas for media/science crossover projects, ensuring a growing and lasting impact beyond the event itself.\n    \n-   **Celebrity proximity:** Since we'll be in LA, the heart of Hollywood, we aim to get a celebrity for a Q&A session (even if virtual). Edward Norton is someone on our list of possibilities, and we are discussing other options.\n    \n\n## Team\n\n-   Aimee Schoof (Film Producer)\n    \n-   M\u0103d\u0103lina Bellariu (Actor and Producer)\n    \n-   Keith Comito (President, Lifespan.io)\n    \n-   Laurence Ion (Co-creator @ VitaDAO, Vitalia & Zuzalu)\n    \n-   Tim Maupin (Film Director)\n    \n-   Daniel Sollinger (Film Producer)\n    \n-   Isen Robbins (Film Producer)\n    \n-   Guy Bahat (Web3)\n    \n-   Adam Gries (Entrepreneur)\n    \n-   Kirill Delikatnyi (Community Builder)\n    \n-   Ewan Dawson (Web3)\n    \n-   Joshua William (Marketer)\n    \n-   Erin Magennis (DeSci Community Manager)\n   \n\n## Roadmap\n\n**Phase 1: Planning and Partnerships (August - October)**\n\n-   Finalize event logistics and secure venue.\n    \n-   Establish partnerships with key stakeholders.\n    \n-   Launch marketing and outreach campaigns.\n    \n\n**Phase 2: Execution (November, December)**\n\n-   Host the event, integrating workshops, panels, and health-focused activities.\n    \n-   Facilitate organic collaboration and self-organized sessions among participants.\n    \n-   Make a mini-documentary of the event itself for promotion and gather feedback for future improvements.\n    \n\n**Phase 3: Post-Event Development (December)**\n\n-   Analyze feedback and refine the concept.\n    \n-   Establish a permanent cultural space in Los Angeles.\n    \n-   Continue to foster the community and plan follow-up events.\n    \n\n## Budget\n\n  \n\nEvent venue - $45k\n\nFood - $15k\n\nSubsidies - $15k\n\nTotal - $75k\n\n## Impact on the Zuzalu Ecosystem\n\nOur event will extend the principles of Zuzalu by creating a sustainable, long-term community focused on longevity media in LA. By fostering a permanent cultural space, we will provide a hub for continuous collaboration and innovation, amplifying the impact of the Zuzalu ecosystem. The integration of entertainment and positive messaging will broaden the reach of longevity practices, attracting diverse audiences and encouraging widespread adoption of holistic well-being practices.\n\nBy merging the fields of longevity science and entertainment, our event aims to inspire a new societal focus on extended and enhanced life spans. With the support of this Gitcoin grant, we can create a lasting impact, fostering a community that prioritizes well-being and longevity, ultimately contributing to the broader goals of the Zuzalu ecosystem.\n\n  \n\nDates: Nov 11 - Dec 2, 2024\n\n  \n\n##  Programming:\n\n### Week 1: Orientation, Connection and Foundations\n\n### Week 2: Deep Dive and Content Creation\n\n### Week 3: Spreading and Future Planning\n\n### Self-Organized Programming\n\n-   **Daily Flex Time:** Slots available each day for self-organized activities.\n    \n-   **Community Dinners:** We will have a community dinner every day. Some dinners will be free-form, others will start with a specific question or icebreaker to help attendees jump into interesting conversations.\n    \n-   **Health-focused Activities:** Distributed throughout each week to maintain participant well-being.\n    \n-   **Networking:** Regular opportunities for informal connections.\n    \n-   **Community Open Space:** We will have working groups that will meet 4 times a week. They will be open to everyone, and scheduled at different times so attendees can participate in multiple. Every group will have a facilitator to oversee each meeting, write up action items, and summarize key achievements and needs.\n    \n-   **Pitch Sessions:** Creators can pitch their movies, TV shows, and other entertainment projects in front of top investors, producers, filmmakers, celebrities\n", "logoImgData": {}, "bannerImgData": {}, "projectTwitter": "jellyfishdao"}
name: Bloom City - Longevity Media Pop-up in Los Angeles